Alfa Romeo Doubles Registrations in The First Quarter of 2023
Photo credit: Alfa Romeo
Alfa Romeo has managed to double registrations in the first quarter of the year and reach a 2.2% share of the premium market. The brand has been making tough decisions about the release of new models soon to come.The latest news shows that the brand is working hard to stay relevant in a very competitive market, introducing its all-new electric hybrid 2023 Tonale SUV. Alfa Romeo achieved this increase in registrations due to the details and features that come with the 2023 Giulia and 2023 Stelvio. These models offer an attractive design and a high level of equipment, as well as top of the line performance on the road. The brand continues to work on enhancing its brand image, focusing on traditional brand values such as passion and emotion with the Italian heritage the automaker represents. Alfa Romeo is a brand that has always been known for its elegant and sporty styling while meeting the needs of modern consumers.
“The year couldn’t have started any better for Alfa Romeo. Together with the renewal of the Stelvio and Giulia ranges and the debut of the flagship of the Tonale family, a plug-in hybrid with 280 hp of power and all-wheel drive, the brand has managed to double its registrations in Spain compared to the first quarter of 2022 with 121% growth. We are already the premium brand that is making the most progress in the Spanish market, with an increasing presence of electrified versions of the Alfa Romeo Tonale. I am convinced that we will continue to report positive news in terms of commercial and product results in the coming months,” announces Borja Sekulits, Stellantis’ Premium Cluster Director for Spain and Portugal.
The increase in Alfa Romeo registrations is an indicator that the brand is doing well, but there is still a long way to go. The automaker expects to see a high rise in sales with the transition into the electric era. The 2023 Tonale will bring a new image to the brand, one that shows its future plans of electrification. The 2023 Tonale will feature a brand new interior and advanced safety features. The brand needs to continue to work hard to stabilize relevance in a rapidly changing market, the brand continues to invest in the development of new electric models. Alfa Romeo shows great potential as a brand and commands a very passionate fan base around the world.
One of the main areas where Alfa Romeo needs to improve is in the development of new technologies. The premium car market is moving rapidly toward electrification and connectivity, and Alfa Romeo continues to push ahead at a rapid seed. Alfa Romeo’s increase in registrations in the first quarter of the year is great news for the brand and shows that the company is doing things right. Alfa Romeo shows great potential as a brand, likely to see many more successes in the future. The brand has also announced the release of a new electric model in the upcoming year. Interested in finding out more about Alfa Romeo’s plans?
Come to Southern Alfa Romeo to test-drive a new vehicle today!
At Southern Alfa Romeo, we’re more than excited to help our customers and we have the right staff to make it happen. Searching for a new option to buy or lease? Take a look at our newest vehicle inventory or our quality pre-owned vehicles. We can help sell your current vehicle or bring it back to life like new with an online appointment to our service center. Allow our professional techs to get started on all repairs or maintenance work.
We’re here to help with any financial help, needs, or suggestions to help make paying for a vehicle easier, Apply for Auto financing. Reach out to us and see what we can do for you today at Southern Alfa Romeo.